We're in the middle of an epidemic of average. So-called "normal" people get up every day, go to work, do what's asked of them, leave promptly at 5, and return home to sit on the couch and watch TV. Society tells us that this is what it means to lead a balanced life. Don't stress too much or work too hard. Your career isn't everything. But Grant Cardone thinks this preoccupation with balance has really just given an excuse to be mediocre. The bestselling author, self-made multimillionaire, radio and TV personality, and owner of Grant Cardone TV knows that if you want real success, you have to be obsessed. You have to be hungry and hyper-focused and insatiable, and not listen to naysayers who tell you to tone it down. You also have to know how to harness that obsession so that you can use it to your advantage. Some of his maxims:-"Criticism is easily avoided by saying nothing, doing nothing, and being nothing."-"Never fear the haters - fear the weak who listen to them."-"Most people are dying at 20 and making it official at 80. Most people are living their life with nothing to brag or talk about."If you're looking for someone to coddle you and make excuses for your lack of success, you've come to the wrong book. For many people, a career isn't everything. For everyone else, there's Grant Cardone.
Product Details
- Hardcover: 240 pages
- Publisher: Penguin US (28 December 2016)
- Language: English
- ISBN-10: 9781101981054
- ISBN-13: 978-1101981054
- ASIN: 1101981059
- Product Dimensions: 15.8 x 2.2 x 23.5 cm
About the Author
Grant Cardone is the bestselling author of the 10X Rule and If You're Not First, You're Last as well as a sales trainer, speaker, and entrepreneur who has worked in real estate and the auto industry. He has worked with Fortune 100 companies such as Google, Wells Fargo, and Ford to customize sales processes and improve customer experience. He is also the owner of Whatever It Takes Network, a digital network for entrepreneurs, business owners, and success-minded people, where he hosts, directs, and executive produces programs that help people do whatever it takes to create success in their lives.
Review
"It's got so much positive energy that it's impossible to read it without getting energized!"
—Inc. Magazine
"This fast-moving, entertaining, inspiring book is loaded with practical ideas to help you achieve greater success faster than you ever thought possible."—BRIAN TRACY, author of Get Smart!
"Real talk: anybody can be average...but why settle for average when you can be phenomenal! Grant Cardone's Be Obsessed or Be Average is your guide to unleashing your 'phenomenal!'"—ERIC THOMAS, preacher and motivational speaker
"Grant Cardone has succeeded at the highest levels of business by channeling his obsession to knock down walls and achieve his ultimate goals. Succeeding at the highest level requires a degree of obsession, a sense of desperation; Grant has embodied that through his remarkable career, and in this book he shares his personal experiences and life lessons to help you achieve great success, too."—FRAN TARKENTON, Pro Football Hall of Fame quarterback and entrepreneur
"Cardone discovered the key to transforming his life by harnessing the one essential ingredient that all successful people have in common—obsession. Whatever your big dream is, this book will help you unlock the power you already possess and take your life to the next level."—RYAN BLAIR, author of Nothing to Lose, Everything to Gain and Rock Bottom to Rock Star
"Grant Cardone has actually done what millions of people dream about. He became a self-made multimillionaire with no formal training, and he did it during one of the worst economic times in recent history. As you read this book, you'll discover his secret is actually very simple...and very fulfilling. For those who use this information, it will be a life changer."—FRANK KERN, marketing strategist
"Grant Cardone is obsessed. He is obsessed with living and manifesting an utmost life. His obsession is now changing the lives of millions."—TIM STOREY, motivational speakerRent & Security Return Pollicy
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